in.gredients

Posts Tagged ‘Food packaging

Campaign Update #1: We’re Live on IndieGoGo!

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Our fundraising campaign has begun! We’re pumped to be kicking things off!

We’re extra excited since in.gredients has been a work in progress for over six months. This is a long time coming. We’ve already talked about this, but as we continued trying to reduce waste in our homes, we kept running into one problem spot: food packaging. And when we looked into how much food packaging contributes to overall waste streams – and how unnecessary that really is – we (passionately!) brainstormed what we could do to fix things. And in addition to starting a blog, we decided to go the extra mile (or hundreds of miles…phew) to start a grocery store that did things right.

So here we are, presenting our prep-work to the public. We’re so happy and thankful for all the positive feedback we’ve gotten from you so far. We honestly didn’t realize so many of you would love our idea and want to jump on board! We’re grateful.

We have to complete this final lap (fundraising) in order to start up by year’s end – and since fundraising is always a little scary and weird, we’re offering some fun perks on our IndieGoGo page in exchange for involvement. We can’t wait to get to know customers (and their reusable containers…) at our store…and to show the industry that zero waste is much more than “possible.”

Written by Brian Nunnery

June 13, 2011 at 10:35 am

in.gredients: The First Package-Free, Zero-Waste Grocery Store

When we debut in 2011, in.gredients will be the first package-free, zero waste grocery store in the United States.

But that’s not what deserves the most attention. The real surprise: while packaging makes up nearly 40 percent of all landfill-bound municipal waste and a majority of all municipal recycling streams, our stores remain filled with packaged goods. The fact is, packaging isn’t always necessary – and it’s almost always thrown away.

Since there’s no fundamental shift on the horizon for food packaging, we’re taking matters into our own hands and rejecting unnecessary packaging altogether. in.gredients is an experiment that will serve as a testing ground for what package-free looks like practically and become a model for more sustainable food retail.

At in.gredients we promote a “reduce, reuse, then recycle” approach – which is to say “reduce waste, reuse what you have to use, and recycle what you can’t reuse any longer.” Landfilling wastes reusable resources. Recycling consumes staggering amounts of energy. Reducing waste, therefore, should be prioritized as the first approach to making our way of life more sustainable.

Our zero waste operations mean we send nothing to the landfill by reusing, recycling, or composting 100 percent of our on-site waste. While it’s sometimes hard to live sustainably in our society, we hope to facilitate sustainable living by enabling our customers to use resuable containers and bags from home for grocery shopping if they choose.

We’re excited to bring package-free to the US. Until we open, follow us to stay tuned to updates – and give us feedback about what you want our store to offer, packaging not included.

Written by Brian Nunnery

January 3, 2010 at 9:34 am

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