in.gredients

We’ve Been Named Austin Chronicle’s Best New Local Business!

with 4 comments

What a wonderful thing to wake up to on this Thursday morning.

The reader’s of the Austin Chronicle (AC) have spoken and have selected in.gredients as Austin’s Best New Local Business for 2012. We’re honored (and beyond ecstatic) about being selected, and want to send out a big thank you to our amazing customers, vendors and Austin Chronicle readers who gave us their vote.

We love to be recognized as a place where people can gather around local food. Whether it’s stocking up your pantry and fridge or enjoying local beer (or coffee, or kombucha) on our porch, we’re all about keeping things local.

The Austin Chronicle’s write up about our business made us blush, and we’re tickled at the idea of changing people’s grocery store experience when they head to our store.

It’s easy to forget that In.gredients is a grocery store. We’re so used to seeing representations of food so spritzed and prepped, dressed and resined, that we sometimes lose the sense that we’ve come to fortify our bodies, hearts, and souls. When confronted with humble bins of foodstuffs – farm-fresh produce, varieties of granola, cocoa-dusted almonds, quinoa – as well as local favorites – Miles of Chocolate, Eastside Pie pizza slices, and pineapple/basil paletas from Mom & Pops – it’s a little jarring (Mason pun intended). If we feel “Grrrrreat!” it’s not due to the ubiquitous presence of some cartoon corporate mascot; it’s because we feel good about filling our jugs with Austin-brewed beer and local honey. And when they threw in a free sprig of basil on our last visit, well, that made us happier than a decoder ring. Therein lies the prize.

Thanks AC, you can fill up your growlers and mason jars at in.gredients any time.

A big shout out to our vendor’s, Johnson’s Backyard Garden, Baby Zach’s, 512 Brewery and Wunder-Pilz for making the list. We love supporting local vendors like y’all. Congratulations to the other East Side food-based businesses – Blue Dahlia, HOPE farmers market, Eater Austin, and East Side King, we’re lucky to have such an abundance of amazing places to get, talk, and think about food.

To celebrate this awesome title, we want to thank our customers. Bring in your copy of the Austin Chronicle and get a $1 off your favorite beer, or take home a sprig of basil, it is, after all, what makes the people happy.

You – our customers and vendors – make us happy, thanks for all your support and for voting us Austin’s best new local business!

Written by cscdavis

November 8, 2012 at 1:35 pm

4 Responses

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  1. Congrats!! Very well deserved!
    Kenley

    Green Door Hospitality

    November 8, 2012 at 2:03 pm

    • Thank you Kenley! We’re so happy to get the title. Thanks for reading our blog!

      cscdavis

      November 8, 2012 at 2:04 pm

  2. [...] And speaking of scrambling, we’re doing a daily recipe post in the evening (instead of our typical morning post) because we’ve been working on getting the word out about the great news that we were named Austin Chronicle’s 2012 Best New Local Business! [...]

  3. Congrats! Now, if we could just get a store in Houston.

    Shannon

    November 11, 2012 at 3:41 pm


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